Anthology
Made on H.
Graffiti art fence banners announced the property arrival.
Posters designed by a local artist installed for the H Street Festival.
Merch for the H Street Festival.
Custom photo shoot capturing the vibe of H Street.
CD featuring an anthology of local artists' music.
the
charge
charge
Realize a brand vision intent on harnessing the attitude and vitality of Washington, DC’s H Street.
the
approach
approach
Capture and build on an authentic “night-in-the-life” that conveys the area’s style, grit and experiential value.
the
creative
creative
Photography and design portray the individuality and spirit of independence true to the H Street experience. Typography and art feels hand made, accentuating the feeling of authenticity, which is reinforced by the street-style methods of promoting the apartment community around town.
Creative
name & logo
branding & messaging
website (lease-up version)
signage
merchandise
digital and social marketing
social media and events